From December 1–3, 2025, VIMANA attended the inaugural Saudi Industrial Transformation Show (ITSA) in Riyadh – an important new platform supporting Saudi Arabia’s push toward advanced, digitally enabled industry.
Held at the Riyadh International Convention and Exhibition Center, ITSA marked the debut of what is expected to become a flagship annual event focused on industrial modernization, technology adoption, and economic diversification in support of Saudi Vision 2030.
A Landmark Event for Industrial Transformation
Organized by Deutsche Messe AG – the organizers of Hannover Messe – in partnership with the Riyadh Exhibitions Company, and under the patronage of the Saudi Ministry of Industry and Mineral Resources, ITSA brought together global technology providers, regional manufacturers, government leaders, and investors.
The exhibition floor reflected the scale of ambition behind the event, showcasing innovations across:
- Automation and digitalization
- Industry 4.0 and smart manufacturing
- Industrial IoT and connected operations
- Artificial intelligence and robotics
- 5G-enabled industrial systems
- Energy and sustainability solutions
Together, these focus areas align directly with the Kingdom’s goal of building a resilient, innovation-driven industrial economy beyond oil and gas.
Partnering with Jood Alliance to Support Digital Transformation
VIMANA attended ITSA as a technology and digital transformation partner hosted by Jood Alliance (formerly Kayes Tech), a leading Saudi-based technology and systems integration firm. This collaboration reflects a shared commitment to helping industrial organizations modernize operations, improve asset reliability, and unlock greater value from operational data.
Conversations throughout the event emphasized the growing demand for scalable digital platforms that enable organizations to move from reactive operations to predictive, data-driven decision-making – an area where VIMANA’s analytics and asset performance capabilities are particularly well aligned.
Industry Momentum Around Vision 2030
A consistent theme across the show was the acceleration of digital adoption in support of Vision 2030. From localized manufacturing initiatives to workforce upskilling and advanced analytics, ITSA highlighted how technology is becoming a central enabler of long-term industrial competitiveness in Saudi Arabia.
For VIMANA, the event reinforced the importance of advanced analytics, asset performance optimization, and operational intelligence as foundational components of modern industrial ecosystems.
Looking Ahead
As the debut edition of ITSA, the event set a strong foundation for future growth and collaboration. With another Saudi Industrial Transformation Show already scheduled for late 2026, ITSA is positioned to become a leading regional forum for industrial innovation and transformation.
VIMANA looks forward to continuing its work alongside partners like Jood Alliance and supporting organizations across Saudi Arabia as they advance their digital transformation journeys.